Clearly give a good and catchy name to your brand. Identify the name with a function, value and philosophy. When people see your name or logo, they must see the meaning that the name represent.
You should foresee the needs in future for designing elements and have a rich style guide or art bank that will have plenty of materials, attractive elements, glamorous designs, imageries and instructive guides where your brand represented art-wise thoroughly. Refresh it and renew it time to time to allow new things appeared next time.
Learn how to market your licensed brand. Use all necessary applications and guidelines to find the best target and field to sell it in highest possible price. Try to find tools that will help you demonstrate or present your brand impressively and efficiently. Never treat it as a regular brand and try to stand upright and be ready to answer all questions including tricky ones.
We offer information and innovation oriented agency services to contribute to the development of Brand, Media and Licensing sectors in our territories with professional point of view.